How to choose the best branding companies for startups
There are many branding companies in Kenya, what sets them apart is the fact that some specialize in serving new small and medium-sized businesses with their branding needs while others concentrate in branding the big players. The former understand that small business owners are running on a budget and cannot afford the services of the big branding firms and sign makers in Nairobi. This is why they have tailored their services to serving these kind of customers. They understand that it takes a whole lot of nerve to start a business from scratch as it brings many uncertainties.
The sign makers you choose should be with you all the way.
As a startup brand, you sure need a hand-holding from all your service providers and especially branding agency services providers who will teach you how to grow your brand with minimal costs. They should offer professional, friendly and knowledgeable service. It doesn’t matter what your branding needs are, they should be there to advise, design, fabricate and deliver in time to grow your brand and turn everyone who sees your brand into longtime royal customers. Whether you need one office signage, banner or even multiple signs of different types and in different locations in Kenya, they should have the expertise and the willingness to ensure your branding needs are taken care of in a timely, honest and cost-effective manner.
Your signs manufacturer should be experienced with signage making.
What sets big branding companies apart is their level of experience. As such, the best branding companies for startups will have staff with a combined experience of many years dealing with and branding huge companies all over Nairobi and around Kenya. This is because all directors have worked for the big branding firms and signs manufacturers in Nairobi Kenya as players in the field for a long time before joining resources to start a branding company themselves. In addition, all company sales reps should be well versed in the field of signage and branding so they will advise you on the best way to approach a branding project. Their in-house designers on the other hand are experienced with both design software and signage materials so they are a cut above the rest from many years of designing signs.
The branding company for small business
that you choose should care enough to keep your branding costs down.
To show that they truly support you the small business owner, and that they are one among the best corporate branding companies in Kenya, they should pledge to work on your designs and visuals at a discounted rate so you only have to pay for the actual branding works and signs in addition to offering other incentives that the big companies will not. For example, they will also send a company sales representative to your site free of charge to do an initial scope and advise you so that you agree on the right kind of branding that will truly grow your brand. This is usually done for clients whose premises are within Nairobi. For businesses not in Nairobi, they usually charge a minimal transport cost.
The best branding companies for startups
use premium quality signage & branding material.
The sign makers you choose should use international recognized universal signs and branding materials to ensure your branding will last for the longest time growing your brand and revenue in the process. Many branding companies will use low-end materials in order to keep costs down but this kind of branding will usually fall apart in a few years. In fact, any branding company in Kenya should give a guarantee of at least one year on all the branding works they do for their clients.It is our hope that the above tips have enlightened you and are now knowledgeable to the kind of questions you need to ask your signage maker.
For assistance with your new business branding project, call us on 0715 095 968 and let one of our designers assist you come up with a design that fits your requirements.
